This is a demo store. No orders will be fulfilled.

Toggle Nav

Rolex Day-Date 40 Oyster, 40 mm, yellow gold and diamonds

$112,300
More info
All prices are Rolex's suggested retail price before applicable taxes. Prices can be modified at any time without notice.

Day-Date 40
Reference
228398TBR
Model Case
Oyster, 40 mm, yellow gold and diamonds
Water Resistance
Waterproof to 100 metres / 330 feet
Bezel
Set with diamonds
Dial
Diamond-paved
Bracelet
President, semi-circular three-piece links
Movement
Perpetual, mechanical, self-winding
Caliber
3255, Manufacture Rolex
Power Reserve
Approximately 70 hours
Certification
Superlative Chronometer (COSC + Rolex certification after casing)

Download Brochure
Rolex Watch - Day-Date 40

Diamond-Paved Dial

This dial features 10 baguette-cut diamonds. Diamonds, sapphires, rubies, emeralds – the noblest and most precious stones are selected to grace Rolex timepieces. The brand has in-house expertise and equipment enabling it to bejewel any model in its catalogue. Experienced gemmologists first select gemstones of the highest quality. For this, they can rely on their own seasoned judgement as well as state-of-the-art analysis equipment. The stones are then entrusted to the gem-setters, who skilfully place each precious stone onto the watch by hand, one by one, assuring precision to within hundredths of a millimetre. Such stringent tolerances guarantee that each stone shines with optimal brilliance and is perfectly aligned with those around it. These time-honoured gestures, which may be repeated many hundreds of times, ensure that each gem-set watch produced by Rolex sparkles with exceptional intensity and reflects the standard of excellence required by the brand.

Diamond-Paved Dial

Diamond-set bezel

Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.

Diamond-set bezel

18 ct yellow gold

By operating its own exclusive foundry, Rolex has the unrivalled ability to cast the highest quality 18 ct gold alloys. According to the proportion of silver, copper, platinum or palladium added, different types of 18 ct gold are obtained: yellow, pink or white. They are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex's commitment to excellence begins at the source.

18 ct yellow gold
Model Availability

Model availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Jewelers, who receive regular deliveries and independently manage the allocation and sales of watches to customers. REEDS Jewelers is proud to be part of the worldwide network of Official Rolex Jewelers and can provide information on the availability of Rolex watches.

Product Presentation Box
Contact us

Send us a message

Please enter your message
Thank you for your interest in Rolex watches. Please enter your message below and we will be delighted to assist you.

5488 S. Padre Island Dr. Suite 1438

Corpus Christi, TX 78411

5488 S. Padre Island Dr

Suite 1438

Corpus Christi, TX 78411

(361) 985-8536

Email Us